Cntemporary works with resin
Brand Identity, Brand Strategy,Digital Advertising, Digital Strategy,Digital Communication.
We designed the visual identity for Moira Sperolini, an artist and designer who creates contemporary works with resin and rare stones. Her works are inspired by her esoteric, spiritual, refined, and sensitive personality, as well as her love for numerology and nature.
We chose the lips as the logo symbol, representing her passion and creativity. The lips are also a reference to her name, which means “destiny” or “fate” in Greek. The iridescent textures are the visual elements that convey her use of resin, flashes, and gems in her works.
The logo is a playful and elegant expression of Moira Sperolini’s art and design. The iridescent textures are the visual elements that illustrate her use of resin, flashes, and gems in her works. The iridescence also suggests her varied and eclectic style, as well as the different emotions that her works provoke.